IN THIS ARTICLE
As a female owned brand born in California, you can imagine just how much we adore salt tang sunshine and watching the surf roll in.
The ocean is incredibly important to us and brings us a daily dose of inspiration - reminding us to stand strong, ride the waves, and move through the cycles of life.
We wanted to give back to the ocean in the best way we knew how - to recover as much ocean-bound plastic as possible in the places where it would make the biggest impact. Because of this commitment, we have decided to mindfully partner with Cleanhub, so together we can keep our oceans safe and shimmering for all to enjoy.
What is Cleanhub?
Cleanhub is an awesome partner to have. For every product we sell, they commit to collecting .25 pounds of plastic before it can reach our oceans and wreak havoc on the environment.
Cleanhub are plastic experts, they have brushed up on every stage of the life cycle of a piece of plastic, all so they can utilize the very best methods for recovery and treatment.
Cleanhub are innovators, they work in collaboration with businesses, individuals, and governments so that everyone can come together to share skills and make a positive change.
Cleanhub isn’t about pointing fingers but instead focuses its energy on finding proactive solutions. Plastic plays a huge role in our daily life across the world and until we have globally managed to make the switch to an eco-friendly alternative, it will continue to be a part of our world.
At the moment just 9 percent of plastic is recycled...
...which leaves a lot of waste.
Not all countries have access to good waste management systems and as a result, a lot of this plastic waste can end up in the oceans. So when someone throw plastic into a landfill (or to the side of the road), wind, flood, and rain all move plastic along until (inevitably) it makes its way into our water.
That's where Cleanhub comes in.
SHOP SOZY
Working with collection partners, the plastic is treated. Any non-recyclables are turned into fuel. Cleanhub’s whole setup is geared towards not only reducing and recovering, but also helping to empower local communities. They do this by creating a model that has the highest impact, both environmentally and socially, when it comes to living in a greener, cleaner world.
Plastic Collection
Every year, a staggering 8 million tons of plastic finds its way into the ocean. A huge amount of this plastic waste is considered to be low value as it can’t be reused for new products...
... and so it gets left behind. This is the kind of material that Cleanhub focuses on because they know this is how they can make the most impact.
Cleanhub also focuses its efforts on parts of the world that may face the biggest challenges when it comes to effectively managing their waste crisis. As we all know, we live in a world without fair distribution of resources and some countries don’t have the chance to put infrastructure in place for waste collection and recycling.
Cleanhub is curating a world where the plastic that is already out there becomes a precious commodity rather than waste. This provides an incentive to collect it and not allow it to become something to throwaway.
The aim is to stop it in its tracks before it gets the chance to make it into our oceans. Cleanhub partners brands with collection partners and it is always keen to make a savvy match.
We love working with our collection partner Tridi Oasis. Just like Sozy, Tridi Oasis is female founded and led. Kickstarted by two local women who were tired of seeing the impact pollution was having on their home country of Indonesia, they started their own recycling company.
With grit and determination, today Tridi Oasis have hit a target of recycling more than 750,000 kg of collected plastic bottles every month. They also collect plastic waste directly from source, working with local communities, waste banks, and indie business owners and entrepreneurs in their area.
Plastic Treatment
Plastic waste collected by Tridi Oasis is turned into raw materials or sent for co-processing, depending on whether or not it's recyclable. The recyclable material can be turned into something useful, like yarn for clothing. The non-recyclable material will be aggregated and its mineral materials used for cement. By contributing to the cement industry this way, Tridi Oasis are helping to reduce the carbon emissions and reducing any residues that would have been left behind.
How Sozy Offsets Carbon Footprint by Collecting Plastic Waste
As a conscientious fashion brand, giving back is always Sozy’s bag. We are truly invested in offsetting our carbon footprint in every way we can which is why we are USA made, carbon neutral, and plant a tree with every order. We also partner with 1% For The Planet and are B Corp Certified.
And we give 10% of our profits to survivors of sexual violence.
Now, we have decided to add Cleanhub to our list of eco-centric partnerships so we can give back even more and help to protect our beloved blue planet. To date we have helped finance the collection of 832.5 lb of plastic.
But we don’t intend to stop there. We invite you to join us on this mermaid driven mission to keep our seas sweet, salty, and clean. Every purchase at Sozy invokes positive action and this action can be tracked live on our website so you can see exactly the impact our brand and our loyal followers are having on Mother Earth.
It's time we all play our part in taking responsibility for our wild and wonderful world and we use our platform and our purchasing decisions to spread positive change. We still have a long way to go but we are making choices to be an eco-conscious company. We are all water, and the oceans deserve our love and our care.
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